Where creativity meets strategy
On The Blog
If you’re a business owner or solopreneur searching for tips about entrepreneurship, Squarespace, or brand development, you’re in the right place. (You’re also in the right place if you just want to casually scroll through my personal musings about brands I love, my biz journey and initiatives I advocate for, but those are a little less frequent.)
Set Better Boundaries, Get Better Results
A client who doesn’t respect your boundaries is not your client. Boundaries don't mean less business, it means taking care of yourself which in turn benefits your business. Here are five boundaries you need to consider implementing.
Should You Choose Canva?
Canva is extremely user-friendly and it’s so easy to get lost in a sea of eye-candy templates spanning social media posts to quirky Zoom virtual backgrounds. But let’s peel back the layers and evaluate why Canva can have its limitations depending on whether you’re a seeker needing design done on Canva or if you’re someone who uses Canva.
Enhancing Client Happiness: An Impressive Onboarding Process
The manner in which you onboard your clients sets the tone of your business dealings by offering you the platform to voice your preferences with feedback, payment and personal boundaries. There are many parts to the onboarding process, however if you rely on the tools that I’ve mentioned, it becomes so much easier to execute and allows you more time on small custom details that make your client feel valued.
5 Business Expenses You Should Include In Your Pricing
As a creative freelancer, you may be overlooking some business expenses that should be included in your pricing. When you determine a price for a project scope, don’t forget to consider the business expenses that are incurred. Here are 5 business expenses to consider when you’re pricing your project.
Priced For Profit: How To Confidently Price Your Services As a Freelancer
Pricing your services as a freelancer is difficult. Many freelancers fall into this headspace of undervaluing their work or feeling symptoms of imposter’s syndrome, which may lead them to lowering their prices. I was there, I totally get it. Here’s how you can defeat those negative thoughts, confidently charge clients your desired rates and protect your time!
When To Outsource Your Work
As a business owner that wears all the hats, does the thought of a deadline makes your palms sweat? You love working independently and you’re fiercely protective of your brand, but is it time to outsource some work? Here are some ways to tell you need to outsource your work.